Trade shows are an excellent way for companies to get their name and products out there, but using the wrong size or type of exhibit booth may draw the wrong kind of attention. Before moving forward with a trade show exhibit rental, businesses should know what kind of...
When attending a trade show, it’s important for companies to make their booth stand out amongst the hundreds of other attendees. Aside from branding the booth with the company’s logo, color can be used to communicate a message and enhance the aesthetic appeal of...
Trade shows are a great way to touch base with existing clients, make connections with future clients, and establish brand recognition. However, they can also be expensive. Between airfare, hotel rooms, exhibitor fees, and a number of other necessary items, the costs...
Trade shows and conventions are lively social environments where people in different industries can connect, reconnect, and cut loose together. But at the end of the day, it’s only worth the price of admission when trade show exhibits generate meaningful leads that...
Trade shows are a great way to showcase and demonstrate products, make connections with new partners, and interact with customers. Because they can be so impactful, making a good first impression is vital for success. Make a Visual First Impression It’s true that...
