In a competitive trade show environment, the best way to keep attendees’ attention is to get them interacting with your booth. 82% of people would rather go to an event in person, while only 1% prefer virtual attendance. Much of this comes down to the ability to...
If you’re looking to get the best value from exhibiting, you need to prepare in advance. A major component of early planning is developing a budget. By identifying how much your company is willing to spend on the expo, you can better understand how much you should...
To maximize success at trade shows, companies need to expand their reach beyond the exhibition floor. One powerful tool to achieve this is a well-crafted press release. Whether you’re a frequent exhibitor or a newcomer to trade shows, use our trade show press release...
As an exhibitor, raffles give you the opportunity to attract audiences, interact with potential customers, and generate new business leads. Organizing a raffle not only brings more foot traffic to your booth, but also gives you a fun, interactive way to highlight your...
Exhibiting successfully at a trade show requires meticulous planning, particularly when it comes to arranging staff members to work the booth. The last thing you want is to invest in an incredible exhibit and bring people to your booth only to have them meet with...
