Making the right first impression with your trade show exhibit rental and design is a must. It’s helpful to make sure every element of your exhibit design stays on-trend—but one feature people often overlook is the lighting. Here’s how to crack the code of which kind...
Trade shows are a great way for businesses to interact with potential clients and fellow industry members face-to-face. They allow a company to get its brand out there while measuring itself against the competition. To make the most of the event, participants need an...
Food & Beverage (F&B) trade shows are fantastic opportunities for caterers, specialty food purveyors, restaurateurs, and industry suppliers to showcase their brands. However, like other trade shows, F&B events attract lots of competition and appeal to an...
Over the course of their careers, most professionals will be asked to attend or present at several industry conferences. Conferences and trade shows are great opportunities to network, learn about other businesses, and gain new perspectives; but they can also be...