If you’re hoping to exhibit at multiple trade shows in a given year, or you want to get more involved in your industry’s trade show circuit, you’ll want to develop a trade show business plan. Also known as a “program,” a trade show business plan involves creating...
If you’re thinking about going international with your trade show exhibits, you naturally have to consider how to handle international trade show shipping as well. Moving your products, materials, and exhibits within your country for trade expos is hassle enough. But...
When exhibiting, your trade show etiquette is an extension of your brand. Once the day of the expo arrives and your booth is set up, the top priority for you and your staff is showcasing your brand’s best self. Great trade show etiquette can make all the difference in...
Engaging in trade show video best practices can ensure that your exhibit booth is memorable and eye-catching. Here are some of the major benefits of using video in a trade show booth design. Why Are Trade Show Video Best Practices So Important? Customer attention is...
Are you looking for a way to increase interest in your company the next time you exhibit? Cardinal Expo is here to help with trade show scavenger hunt ideas! Scavenger hunts are a great way to incorporate an interactive challenge for expo attendees to get involved...
