Exhibiting successfully at a trade show requires meticulous planning, particularly when it comes to arranging staff members to work the booth. The last thing you want is to invest in an incredible exhibit and bring people to your booth only to have them meet with...
For many businesses, trade shows are one of the most efficient ways to gain exposure, meet new clients, and interact with other industry insiders. One of the keys to a productive trade show is a highly motivated staff. Here are a few simple ways to inspire workers....